Rethinking Brokerages After Redfin 3.0, Part 3
Part 1 is here, and Part 2 is here. Thus far, we have explored why Redfin 3.0 is significant, and the hypothesis that the real estate consumer cannot, will not, or in any event does not form relationships with companies or with brands, but only with another person: the agent. We have looked at the two main consequences of that hypothesis: that if the b…
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